Initially Instagram was developed for just sharing the photos, and after video sharing feature was also added on Instagram. Now Instagram uses it for dynamical purposes such as business promotions, e-commerce and etc. Due to the high rush on Instagram it is difficult for the new users to increase visibility on Instagram. For increasing your [...]
Have you ever purchased something because a well-known person you admire used the product or service? I’m definitely guilty of this — in fact, I recently bought myself a new waterski because a professional water skier and micro-influencer, Whitney McClintock, shared a video on Instagram of herself using the ski. I was in the market [...]
As big brands look for new ways to engage with millennials, they've shifted their advertising strategy towards social media. And the people who best understand how to gain traction on social networks are millennials themselves, so brands are paying very young people shocking amounts of money to market to their peers. And it’s working. — [...]
